Koupon Media’s location services make it easy to match the right offers to the right stores, allowing customers to see offers that are relevant, proximate, and accessible.
It’s no surprise that advertisers are learning more and more about our daily digital behaviors. The more we consume, the more they know. From our shoe size to cocktail preference to favorite skin cream brand, our preferences and opinions are very important to advertisers who want to know about our routines to offer deals and incentives, which help entice us to buy more and become loyal.
The future of mobile advertising in the mobile market has everything to do with context, location and extreme personalization. People count on mobile for just about everything. And marketers have the ability to 1:1 target, engage and offer in-the-moment value, sharing deals and coupons when shoppers want them, based on audience targeting and geo targeting.