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Koupon Media Blog

Recent news, content, and other important information about Koupon Media

May 17

Kwik Fill Chooses Koupon Media to Launch Its Mobile Offer Program

Kwik Fill/Red Apple convenience store chain has partnered with Koupon Media to deliver mobile offers that will increase loyalty and in-store sales. Kwik Fill joins Koupon’s client list of 28,000 major convenience stores that drive loyalty, store traffic and sales with the Koupon Platform.

The mobile offer program will deliver personalized and targeted incentives to Kwik Fill’s customers that will ultimately increase in-store purchases and link loyalty back to the rewards program. Kwik Fill’s customers will be able to enjoy money-saving incentives and rewards while Kwik Fill will be able to grow in-store sales and realize individual sale attribution.


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December 04

Koupon Media in VentureBeat

4 Ways Mobile Coupons Can Solve the Online-to-Offline Attribution Problem

"One area that continues to be a challenge for many retailers is the task of connecting the dots between an online mobile marketing campaign and an offline shopping experience.

Thankfully, the answer is simple. Online to offline attribution can be accomplished using mobile coupons. That’s because when it comes to how customers interact with and redeem coupons, mobile has changed the game in innumerable ways.

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December 03

Koupon in Hot New DFW Tech Startups

Koupon is proud to be listed as a hot DFW company to watch in 2016 for taking advantage of the cultural shift both marketers and consumers face today.

"I wrote about Koupon Media in 2012, and I’ve since started using my smartphone as much as my wallet when I’m in a store. I’ve got Apple Pay working, the Starbucks card reloaded, and I frequently look up in-store promotions and sales online. Bill Ogle, who joined as Koupon’s CEO in January, says I’m not alone: “If I’m in a store, I’d love to know if there are any deals.”

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November 18

Kum & Go Shoppers First To Engage In Trident Branded Mobile Experience Leveraging Wearable Technology Powered By Strap And Koupon Media

CINCINNATI--()--Just in time for the holidays, when healthy habits tend not to stick, Trident Brand announces the launch of their C.H.E.W. (Change Health Every Week) campaign in select Kum & Go convenience stores to reward shoppers for healthy and active behaviors over the holiday season. Shoppers can opt in to share their data including activity, sleep and food details from their choice of wearable device, smartphone, or activity app, in exchange for exclusive offers. Trident Brand is working with human data intelligence platform, Strap, and mobile couponing platform, Koupon Media, to execute the campaign within Kum & Go’s mobile app.

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