The Koupon Media team is thrilled to announce the launch of Verify with Koupon, the first turnkey technology solution designed to help c-store retailers and CPG brands verify the age of shoppers.
Verify with Koupon connects with leading verification systems to deliver an off-the-shelf, embeddable experience that allows any retailer or CPG to integrate age verification into its digital channels. Built on top of Koupon’s industry leading technology and user experience best practices, the tool powers a fast, step-by-step user flow that helps a consumer verify their age quickly. The experience can be delivered across digital channels such as mobile apps, websites, and via email and can be integrated with third-party loyalty technologies and CRM platforms.
In addition, Verify with Koupon is designed to work seamlessly with Koupon’s platform toolset and for promotions distributed through the c-store focused Koupon Network. This unlocks opportunities to deliver age-compliant promotions for restricted products like alcohol, tobacco, e-cigarettes, and lottery, categories which make up more than half of sales in convenience stores in the United States.
“Age verification is becoming a crucial component of digital promotions in the c-store industry and beyond,” said Brad Van Otterloo, CEO of Koupon Media. “As the leader for digital promotions in c-store, Koupon Media is actively using Verify with Koupon to unlock even more opportunities for members of its network.”
GPM Investments, a rapidly-growing convenience store chain headquartered in Richmond, Virginia with over 1,200 locations across the US, is an early adopter of Verify with Koupon and is thrilled to integrate this groundbreaking technology into the fas Rewards program.
“Koupon Media continues to push the envelope with new and innovative mobile offer technologies,” said Ruth Ann Lilly, Sr. Manager of Loyalty, Tobacco, and Alcohol at GPM Investments. “Verify with Koupon will help GPM promote age-restricted products in our mobile application, helping us protect underage shoppers and continue to deliver value to our rewards members.”
The initial release of Verify with Koupon is available to a limited number of retailers and CPGs.