Koupon Media is excited to announce a partnership with Stuzo, a leading providerof personalized and predictive commerce solutions, to deliver targeted, personalized mobile offers in a more seamless way.
This partnership will integrate Koupon’s mobile offer capabilities and data insights with Open Commerce’s middleware connections to payment, loyalty, and digital channels, giving retailers the ability to better personalize offers for consumer, increase in-store sales, and attract new shoppers.
“We are excited to announce our partnership with Stuzo and introduce Open Commerce capabilities to our customers,” said Brad Van Otterloo, President of Koupon Media. “Open Commerce is an innovative platform with advanced integration capabilities. By embedding our offer capabilities in a leading middleware platform, we are equipping retailers with the resources they need to expand their reach and drive sales, while also simplifying the mobile offer delivery and redemption process.”
Open Commerce retailers will now have the ability to utilize Koupon’s advanced offer technology, gain access to the Koupon Offer Network, the leading single source of CPG-funded offers in small format retail, and understand how consumers are interacting with digital offers. This partnership furthers Open Commerce’s strategy of unifying best-in-class provider capabilities, powering the rapid delivery of experiences across digital channels.
“We are thrilled to partner with Koupon Media,” said Gunter Pfau, CEO, Stuzo. “This partnership further amplifies the value of Open Commerce, the infrastructure standard for digital services, by leveraging the unmatched digital promotion capabilities of Koupon and further, helps retailers on our Open Commerce platform save time and money. This partnership will ease the burdensome process of sourcing, building, and delivering offers. We are also impressed by Koupon’s broad industry knowledge, serving offers across 40,000 convenience store retailers. By tying Koupon’s redemption data to Open Commerce transaction data, we are creating a more complete picture of retailers’ digital consumers.”
Read the full press release here.